News&Press

From February 26th to 29th, Rhea presents Barista on Demand at MWC 2024, a groundbreaking self-driving coffee shop. Engaging users through AI-generated coffee expert Andrea Lattuada, it revolutionizes the coffee experience to a “shop-to-customer” model. Explore it at “Journey to the Future” in MWC’s high-tech zone (Hall 6, booth 6A20).

Rhea returns to Sigep in Rimini, seizing the opportunity to promote the culture of solidarity and environmental and social sustainability. The booth, in addition to showcasing the company’s automatic distribution machines and hosting the second edition of the micro-roaster competition, will have two areas dedicated to Doctors Without Borders and NZATU to narrate the commitment of the two associations to people and the environment.

We are proud to announce that we have been honored at China Awards 2023 for our impressive growth in the Chinese market. Our CEO accepted the award in Milan, emphasizing our fruitful collaboration with China since 2020. At the China International Import Expo, we showcased Barista On-Demand, a pioneering mobile coffee station integrated with self-driving technology, showcasing excellence in autonomous driving applied to vending.

On the 25th and 26th we’ll be participating at Trieste Coffee Experts, the event that gathers key figures in the Italian coffee industry, addressing current themes, fostering collaboration, exhanging knowledge to enhance professional growth. This year’s focus is on sustainability and innovation; we will be there and we will speak, together with Andrea Lattuada, on “The Barist-AI.”